Data Trends for Investment Professionals


Five Misleading Myths about Alternative Data

One of the many interesting things about alternative data is how difficult it is to define. Most people define it by what it is not: “any non-market data is alternative data”. But very few are actually able to pinpoint what it actually is. The reason, I suspect, is that alternative data is a moving target. It comes from different sources, takes different forms, and offers insights on different verticals. For example, satellite imagery can predict oil inventories, online job listings can track company growth, and insurance records can track auto sales: that’s three different data types, from three different sources,...

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