Quandl’s Guide to Monetizing Alternative Data

Many businesses from start-ups to multinational corporations have begun augmenting their revenue streams — sometimes exponentially — with their exhaust data. Professional investors who fail to beat their benchmarks quickly go extinct. They now need unique and untapped sources of data to remain competitive. While most think of selling data to brands, media companies and marketers, one critical potential audience for exhaust data is Wall Street. Investors will pay for exhaust or alternative data that tells them something unique about the economy in real time. If you are the owner of such a data asset and you’re contemplating its monetization,...